Direct investment in community-level diversification projects
During the planning phase of a
Poppy for Medicine project, the
shura would allocate a
proportion of the future revenues from sales of locally-produced medicines to be
channelled into development projects for the benefit of the entire village.51 During the
diversification phase of the project, the
shura would fund community-level projects to
facilitate the diversification of the community’s business opportunities. For example,
the
shura could use the diversification fund to invest in a pump to improve irrigation
to the whole village, allowing locals to begin cultivating more water-intensive crops.
The
shura could also invest in the development of non-agricultural industries, or even
in infrastructure that would enable the addition of value to other locally-produced
agricultural products.
Microcredit for individual economic diversification activities
As well funding community-level diversification-enabling projects, the project
diversification fund would be used to grant small microcredit loans to finance
individual villagers’ efforts to diversify their economic activities. Microfinance is a
sustainable and cost-effective way for
Poppy for Medicine projects to fund local
entrepreneurial initiatives to increase local prosperity and economic diversity.52 To
access microcredit from the economic diversification fund, entrepreneurs would need
to first establish a co-guarantor
relationship with another village
member, and then prove to the
shura
their capacity to successfully develop
their new economic activity, and to
repay their debt.
P4M project micro-credit criteria
Microcredit is an efficient development tool when
used by those who have identified an economic
opportunity and simply need access to a small
amount of cash to be able to capitalise on that
opportunity.
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